Clients often ask what your rate per 100 words is, but charging like this can actually be bad for your writing; read on to find out how I believe you should charge for...
How to Work with a Freelance Copywriter
Never worked with a freelance copywriter before? I show you how to make sure you get the most out of your freelancer so that you get the result you need - read on to...
Here’s Why You Need A Knife at the Marketing Gun Fight
Think video is the biggest gun in the marketing arsenal? You could learn a thing or two from Starship Troopers . . . read on to find out more....
Who Needs a Copywriter?
When people hear “copywriter”, they picture men in sharp suits slicing out a series of punchy bon mots. Great on Mad Men, not so helpful to a small business. The reality is very different,...
What Makes a Good Copywriter?
I've been a freelance copywriter for a while now, and there are certain skills that I've found essential to copywriting as a free agent, from the tools of the trade to attitude and reliability...