Your website is your digital home, and it’s your best opportunity to showcase what you do. Whether you’re an e-commerce powerhouse or a distinguished country hotel you need copy that suits your identity, image and personality.
That’s where I come in. There’s a whole world of difference between just describing what you do and really selling it, so to properly convey what you do (and why visitors should want it) you need to choose your words very carefully indeed.
How do you want to make people feel? Should they sit up and listen, or do you want to put a smile on their face? Should they be comforted, energised, intrigued or impressed? A strong, consistent message sticks in the mind like toffee in a tooth, and if they can’t forget you they’ll keep coming back for more. It’s my job to take your identity and translate it into words – find out how I approached this for Treblerock Guitars.
Need website copy that speaks to your audience? Contact me today and we’ll start working.